ABOUT

Two worlds, one discipline

The best strategy starts with understanding what each audience needs. Splendor PR works in two lanes.

Cybersecurity, AI & Emerging Tech

Complex technology, made clear and credible. Splendor PR has led global campaigns for Avast, Synack, American Express, Equinix, Marqeta, and thredUP, and puts executives on the stages that matter, from RSA and Black Hat to Web Summit and SXSW.

Fashion, Lifestyle & Sustainability

Splendor PR helps fashion and consumer brands earn coverage that builds both reputation and revenue, from product launches and founder profiles to the business press stories that put a brand on the radar for retailers and investors. We help grow influencer relationships, digital marketing, brand awareness, and content programs that align with your goals. Our work includes elevating thredUP and securing placements in Vogue, AD, and The Today Show, and on the hit TV show Gossip Girl.

The advantage

Most fashion publicists have deep style-press relationships. Most tech publicists have deep business-press relationships. Splendor PR has both. Years of working with tier 1 business media inform how every brand is positioned, so a fashion founder gets pitched with the rigor of a tech launch, and a tech company gets the storytelling instincts of a lifestyle brand.

What Splendor PR does

  • Media relations: Positioning and pitching for coverage in outlets including The New York Times, Wired, CNBC, Politico, WSJ, Forbes, Vogue, AD, and The Today Show.

  • Brand storytelling: Narrative, messaging, and spokesperson preparation that give a brand a clear point of view.

  • Executive and founder visibility: Speaking, and thought leadership programs that build a leader’s reputation.

  • Launch and campaign strategy: Integrated communications for product launches, funding announcements, in partnership with product, marketing, research and legal teams.

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